Privacy Policy


Data privacy statement


We are pleased about your interest in our website and in our company.

The protection of your personal data with the collection, processing and use during your visit to our website is important to us. Your data are collected, processed and stored within the context of the provisions of the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). We shall explain below, which data we record during your visit to our website and how we use it:

1. Collection and processing of personal data

Any access to our website and any retrieval of data and files are recorded. This recording is exclusively for internal system-related and statistical purposes.  The following are recorded: Name of the file retrieved, date and time of the retrieval, transferred data volume, message regarding successful retrieval, web browser and requesting domain. In addition to this, the IP addresses of the requesting computers are recorded.

Further personal data are only recorded if they are voluntarily provided by you, such as within the context of a request or registration.

2. Use and forwarding of personal data

We shall only use the personal data that you have disclosed to us to answer your enquiries, to process contracts that have been concluded with you and for technical administration.

We shall only forward these data to third parties, if this is necessary for the purpose of contract processing – particularly the forwarding of order data to suppliers – or for invoicing purposes or if you have expressly provided your consent in advance. You have the right to revoke your consent at any time with effect for the future.

The stored personal data shall be deleted if you revoke your consent to storage, if the data are no longer required to fulfil the pursued purpose or if their recording should emerge as being inadmissible.

3. Right to request information

Upon written request, we shall inform you about your personal data that we have recorded. Your contact for data protection questions is: AdvantiPro GmbH, Europaallee 3, D-67657 Kaiserslautern

4. Cookies

This website uses so-called cookies, which are stored on your computer. “Cookies” are small text files saved locally in the Internet browser memory on the computer of the user by a website in order to analyse the usage of the website. Cookies specifically make it possible to recognise the Internet browser.  The cookies on our website do not collect any personal data about you or your utilisation. You can manually delete Cookies yourselves by selecting the appropriate menu point in your Internet browser settings or deleting the Cookies on your hard disk.  Details of the procedure can be found in the Internet browser help menu.

Please note our information on the use of the Google Analytics service, which also uses cookies.

5. Use of our website without cookies

Of course, you can also use our website without cookies being used. For this, you can generally reject (“deactivate”) the use of cookies at any time using the settings of your Internet browser or have the setting of cookies displayed and then decided whether you accept the cookies in an individual case (“cookie warning”). You can carry out the necessary settings for this on your Internet browser under the “Extras/Internet options” menu item with Internet Explorer by Microsoft or the relevant menu item with other browsers. Details of the procedure can be found in the Internet browser help menu.  The rejection or display of cookies can have an impact on the functionality of our website.

6. Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc. (Google). Google Analytics uses so called “cookies”, which are text files saved on the computer of the user in order to analyse the usage of the website. The information created by the Cookie concerning your use of this website is transmitted to a Google server in the USA and stored there. Google will use this information to evaluate your use of the website, to produce reports concerning the website activities for the website operator and to produce additional services associated with the use of the internet and website. Google may also transfer this information to third parties if this is legally permitted or if third parties process this data on behalf of Google.

As your privacy is important to us, we have prevented the transmission of your IP address within the context of Google Analytics with the operator: _gaq.push([‘_gat._anonymizeIp’]).

Therefore, Google will not receive your IP address in any case and can also not link you with other data that are stored by Google. Other personal or individual-related data are also not sent to Google. You can prevent data collection by the Google cookie by using a relevant setting in your browser software. If you generally intend to block Google Analytics, we recommend the use of the “NoScript” Firefox add-on or various plugins that are specific to Google Analytics, which are available for different browsers.

7. Social plugins

This website uses social plugins (“plugins”) from the Facebook social network, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).  This plugin is recognisable by the Facebook logo.

For your data privacy, we have modified the forwarding of data to Facebook:

If you receive a site with this plugin, your browser will not establish a directly link yet with the Facebook servers.

However, it will be pointed out to you that if you click again (second time), information will be forwarded to Facebook. It will then be forwarded that your browser has retrieved the relevant page of our website, even if you do not have a Facebook account or are currently not logged into Facebook. This information (including your IP address) will be sent by your browser directly to a Facebook server in the USA and recorded there.

If you are logged into Facebook, Facebook can directly link the website visit with your Facebook account using the plugin. If you click on the “like” button, the relevant information will also be sent directly to a Facebook server and recorded with your profile according to use, interests and relationships, as well as being published on Facebook and displayed to your Facebook friends. Facebook will also provide additional services with these data. You can find relevant purposes, uses, rights and settings options in Facebook in the Facebook data privacy information.

8. Newsletter

You have the opportunity to register for our newsletter service. For this, we require your e-mail address to which the newsletters will later be sent. You have the option of providing your name, so that the newsletter can be personalised when it is sent to you.

After entering your e-mail address, we will first send an e-mail to this address which contains an activation link. The newsletter will only be sent to the e-mail address after this link is confirmed. Each newsletter contains a cancellation link at the end of it, which you can use to unsubscribe from our newsletter service by simply clicking.



  1. Collection and storage of personal data

    We collect and process personal data when you order products in our portal, register for our newsletter or participate in prize draws.

    Furthermore, we collect and store data to a certain extent which are created when using the website.

    Personal and content data
    We collect and process personal and content data as follows:

    a) User account

    Private users (consumers) who are not operating commercially are not required to register. However, for specific online services, such as newsletters or placing a classified advertisement, the user must set up a personal user account. In this case, the consumer must provide his first name, surname and e-mail address.

    For persons operating commercially (entrepreneurs), registration is necessary, to the extent that the company name, registered office and contact details, including the e-mail address, must be provided.

    We require your personal and content data in order to implement and fulfil the contracts concluded by you with us through the portal. We use the data for the implementation of the orders, processing of payments and all other relevant requirements. We also use your data in order to contact you with regard to orders that have been placed, as far as necessary, provided that this is admissible and also possibly for the purpose of own advertising.

    We also use your e-mail address in order to send you our newsletter and/or messages.

    Furthermore, newsletters can, of course, be cancelled again at any time, by either sending an appropriate e-mail or simply clicking on the relevant link at the end of the newsletter.

    b) Orders

    With an order in the portal, we basically only collect and store the following data from you:

    Form of address
    First name and surname
    Street, building number, postal code, town, country
    E-mail address
    Depending on which payment type you select, it can also occur that you may need to provide account details or other payment details.

    Insofar as the selected type of payment involves an external payment service provider, you may be required to provide additional details to the payment service provider, or you may already have done so, if you already hold an account there. Accordingly, the details regarding the relevant payment service provider's data protection policy shall also apply. These can envisage sending specific data to us during the course of the payment process.

    Usage data
    When using our website, some data always accumulates, so-called usage data:

    a) Logfiles

    If you visit our Internet site, our servers store specific data in logfiles. A log file contains information about the Internet browser/operating system used by the visitor and the IP address allocated to the Internet connection from which you have accessed the website, the domain name of the website from which you have accessed our website, the beginning and end of the visit to our website, the quantity of data transferred, the sub-pages of our website that have been accessed. After no later than 7 days, the IP address is shortened by the last octet, so it is absolutely not possible to establish a reference to your Internet connection, neither for us, nor for anyone else.

    b) Cookies

    Within the context of our website, we used so-called cookies.
    Cookies are small text files, which are stored locally in the buffer of your Internet browser, which enable recognition of the browser and through which specific information flows to us.

    "Session cookies" allow us to hold form data within the ordering process, which are required beyond several pages. After the respective sessions have ended, these data are removed from the session and the cookie is deleted.
    For advertising purposes or to optimise our service, we can permit third parties to set or recognise individual cookies on your computer. None of the information that is made accessible to third parties through cookies is personally identifiable, but can supply general segment information, which enables an adaptation of the displayed content to your preferred use.
    If you intend to prevent the use of cookies, the option is available to prevent the acceptance and storage of new cookies in your browser. You can find out how this works with your browser, e.g. within the context of the browser's help functions.

    c) Use of Facebook plugins (Like button)

    Plugins from the social network, Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA are integrated into some of our web pages. The Facebook plugins can be identified by the Facebook logo or the "Like" button on our website. You can find an overview of the Facebook plugins here: http://developers.facebook.com/docs/plugins

    If you visit our website, a direct link will be established between your browser and the Facebook server by the plugin. With this, Facebook receives information that you have visited our website with your IP address. If you click on the Facebook "Like" button, while you are logged into your Facebook account, you can link the contents of our website to your Facebook profile. This way, Facebook can allocate your visit to our website to your user account. We point out that as a vendor of the website, we receive no knowledge about the content of the data sent or their use by Facebook. Additional information on this can be found in the data protection policy of Facebook at http://de-de.facebook.com/policy.php. If you do not wish Facebook to allocate your visit to our website to your Facebook user account, please log out of your Facebook user account.

    Use of the data
    We use the collected and processed data as follows:

    Personal and content data
    a) General use of personal and content data

    We require your personal and content data in order to implement and fulfil the contracts concluded by you with us through the portal. We use the data for the implementation of the orders, processing of payments and all other relevant requirements. We also use your data in order to contact you with regard to orders that have been placed, as far as necessary, provided that this is admissible and also possibly for the purpose of own advertising.
    We also use your e-mail address in order to send you our newsletter and/or messages. Furthermore, newsletters can, of course, be cancelled again at any time, by either sending an appropriate e-mail or simply clicking on the relevant link at the end of the newsletter.

    b) Sending personal and content data to third parties

    aa) We will only send your personal data to third parties if this is necessary to fulfil the contracts. Our service providers always undertake to comply with the statutory data protection regulations.

    bb) Otherwise, your personal and content data will only be passed on,

    if and as soon as it is necessary to do so, in order to implement the existing contractual relationships or to enforce claims to which we are entitled,
    if we are legally obligated to do so or required to do so by a court of law,
    if the legal requirements exist for sending personal data through a claim against you to credit reference agencies and
    if it involves enquiries from official bodies, particularly legal prosecution and supervisory authorities, if and insofar as it is necessary to defend from risks to public safety and order, as well as to prosecute crimes.
    Usage data

    Through the utilisation data, we gain statistical information about how our portal is used. This way we find out, for example, at what times use is particularly intensive, how the navigation within the portal is proceeding, for which products and product combinations there is particularly high interest, etc. We use the results for technical and editorial/commercial improvement of our service. Through the statistical information on browser types and operating systems, we can also optimise our web design.

    Links to other websites

    We reserve the right to place links to other websites on our website.
    As soon as you click on a relevant link, we no longer have any influence on the processing of any further personal data that is transferred by clicking on the third-party link. Therefore, we assume no responsibility for the processing of such personal data by third parties.

    Information, correction, deletion, blocking

    Upon written, communicated request, we shall provide you with information at any time regarding which personal data about you is stored by us. You have the opportunity at any time to have your personal data corrected, blocked or deleted by us. For this, please contact the following: sabine@advantipro.de, or write to us at the aforementioned address. Data are exclusively exempted from deletion, which we must retain for processing tasks that are still outstanding or which we require to enforce our rights and claims, as well as data that we are required to be retained by law. However, such data shall be blocked.

    If you should nevertheless have questions regarding data protection at AdvantiPro GmbH, please feel free to contact us.

    Security measures

    We employ technical and organisational security measures in order to ensure that the personal data of our users are protected from loss, changes and unauthorised access by third parties. In any event, only authorised persons shall have access to your personal data from our website and only insofar as it is necessary within the context of the aforementioned purposes. The transfer for data collected during the ordering process shall take place in an encrypted form.

    Change of data protection policy

    We reserve the right to update this data protection policy. In the event of changes, we shall inform you with an adequate notice period and request any necessary consents from you.

    Data Privacy Statement for Social Media (Facebook, Google) and Newsletter

    Data privacy statement
    We are pleased about your interest in our website and in our company.

    The protection of your personal data with the collection, processing and use during your visit to our website is important to us. Your data are collected, processed and stored within the context of the provisions of the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). We shall explain below, which data we record during your visit to our website and how we use it:

    1. Collection and processing of personal data
    Any access to our website and any retrieval of data and files are recorded. This recording is exclusively for internal system-related and statistical purposes. The following are recorded: Name of the file retrieved, date and time of the retrieval, transferred data volume, message regarding successful retrieval, web browser and requesting domain. In addition to this, the IP addresses of the requesting computers are recorded.
    Further personal data are only recorded if they are voluntarily provided by you, such as within the context of a request or registration.

    2. Use and forwarding of personal data
    We shall only use the personal data that you have disclosed to us to answer your enquiries, to process contracts that have been concluded with you and for technical administration.
    We shall only forward these data to third parties, if this is necessary for the purpose of contract processing – particularly the forwarding of order data to suppliers – or for invoicing purposes or if you have expressly provided your consent in advance. You have the right to revoke your consent at any time with effect for the future.
    The stored personal data shall be deleted if you revoke your consent to storage, if the data are no longer required to fulfil the pursued purpose or if their recording should emerge as being inadmissible.

    3. Right to request information
    Upon written request, we shall inform you about your personal data that we have recorded. Your contact for data protection questions is: Mrs. Judith Wuest, AdvantiPro GmbH, Europaallee 3, D-67657 Kaiserslautern

    4. Cookies
    This website uses so-called cookies, which are stored on your computer. “Cookies” are small text files saved locally in the Internet browser memory on the computer of the user by a website in order to analyse the usage of the website. Cookies specifically make it possible to recognise the Internet browser. The cookies on our website do not collect any personal data about you or your utilisation. You can manually delete Cookies yourselves by selecting the appropriate menu point in your Internet browser settings or deleting the Cookies on your hard disk. Details of the procedure can be found in the Internet browser help menu.
    Please note our information on the use of the Google Analytics service, which also uses cookies.

    5. Use of our website without cookies
    Of course, you can also use our website without cookies being used. For this, you can generally reject (“deactivate”) the use of cookies at any time using the settings of your Internet browser or have the setting of cookies displayed and then decided whether you accept the cookies in an individual case (“cookie warning”). You can carry out the necessary settings for this on your Internet browser under the “Extras/Internet options” menu item with Internet Explorer by Microsoft or the relevant menu item with other browsers. Details of the procedure can be found in the Internet browser help menu. The rejection or display of cookies can have an impact on the functionality of our website.

    6. Google Analytics
    This website uses Google Analytics, a web analysis service of Google Inc. (Google). Google Analytics uses so called “cookies”, which are textiles saved on the computer of the user in order to analyse the usage of the website. The information created by the Cookie concerning your use of this website is transmitted to a Google server in the USA and stored there. Google will use this information to evaluate your use of the website, to produce reports concerning the website activities for the website operator and to produce additional services associated with the use of the internet and website. Google may also transfer this information to third parties if this is legally permitted or if third parties process this data on behalf of Google.

    As your privacy is important to us, we have prevented the transmission of your IP address within the context of Google Analytics with the operator: _gaq.push([‘_gat._anonymizeIp’]).

    Therefore, Google will not receive your IP address in any case and can also not link you with other data that are stored by Google. Other personal or individual-related data are also not sent to Google. You can prevent data collection by the Google cookie by using a relevant setting in your browser software. If you generally intend to block Google Analytics, we recommend the use of the “NoScript” Firefox add-on or various plugins that are specific to Google Analytics, which are available for different browsers.

    7. Social plugins
    This website uses social plugins (“plugins”) from the Facebook social network, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). This plugin is recognisable by the Facebook logo.

    For your data privacy, we have modified the forwarding of data to Facebook:

    If you receive a site with this plugin, your browser will not establish a directly link yet with the Facebook servers.
    However, it will be pointed out to you that if you click again (second time), information will be forwarded to Facebook. It will then be forwarded that your browser has retrieved the relevant page of our website, even if you do not have a Facebook account or are currently not logged into Facebook. This information (including your IP address) will be sent by your browser directly to a Facebook server in the USA and recorded there.

    If you are logged into Facebook, Facebook can directly link the website visit with your Facebook account using the plugin. If you click on the “like” button, the relevant information will also be sent directly to a Facebook server and recorded with your profile according to use, interests and relationships, as well as being published on Facebook and displayed to your Facebook friends. Facebook will also provide additional services with these data. You can find relevant purposes, uses, rights and settings options in Facebook in the Facebook data privacy information.

    8. Newsletter
    You have the opportunity to register for our newsletter service. For this, we require your e-mail address to which the newsletters will later be sent. You have the option of providing your name, so that the newsletter can be personalised when it is sent to you.

  2. 9. Web Beacons
    Web beacons (also known as clear gifs, pixel tags or web bugs) are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users or to access cookies. Unlike cookies which are stored on the user's computer hard drive, web beacons are embedded invisibly on the web pages (or in email) and are about the size of the period at the end of this sentence.

    Web beacons may be used to deliver or communicate with cookies, to count users who have visited certain pages and to understand usage patterns. We also may receive an anonymous identification number if you come to our site from an online advertisement displayed on a third-party website.